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Rauques
Accueil Bonneau has been helping Montreal’s homeless for the past 142 years. And what they do the most is listen, so for the organization’s 2020 campaign, we decided to do the same. No script, no actors, we just sat and met with those who need Accueil Bonneau’s help, collecting on our way incredibly wise, powerful and humane quotes. We then created an Instagram platform dedicated to these quotes, photo and video portraits, and also made a print publication.
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Credits
Strategy Sarah Patier
Account Direction Camille Reed-Brissonnel
Client Partnership Catherine Cloutier
Creative Direction Joshua Lessard
Artistic Direction Thierry Joannette-Langevin
Graphic design Joanie Brisebois
Web design Anjela Freya
Photography Lian Benoit
Es.Kay
Gaëlle Leroyer
Es.Kay
Gaëlle Leroyer
Production Caroline Grutman
Olivia Lagacé
Olivia Lagacé
Photo Direction John Londono
Motion Designer / Editing Raphaël Laflamme
Lochlan Doyle
Lochlan Doyle
Fonts Pangram Pangram, Feedback, Coppers and brasses
Color-grading Post-Moderne
Music Alexandra Stréliski
Olivier Lessard
Olivier Lessard
Sound Mixing Cult Nation
Accueil Bonneau
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