Free your mouth: a fresh spin on oral care for quip

Recently tasked with helping quip launch their new oscillating toothbrush, we created a 360 campaign inspired by the exhilarating, rotating energy of the brush itself. In a 60-second campaign film, our 360-degree camera rotations, round fisheye framing, and dynamic, revolving movement put a (literal) new spin on a routine we all do twice a day.

We also extended quip’s mission to “free your mouth” across other channels, including in short videos for social and other assets that put the brush’s all-around clean, cool vibe front and centre.

At the same time, we answered quip’s desire for an updated, everyday look with a 360 overhaul of their visual language across digital and social. Energizing and humanizing the brand, quip’s new evergreen visuals resonate with a relatable energy that sets them apart from most other oral-care brands.