Tux Creative House

Tux Creative House

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Get Into Salt: Turning an Ingredient into a Movement

Windsor Salt isn’t just about seasoning, it’s about sparking creativity and bringing people together through a shared love of flavor. Our campaign aimed to transform how food lovers understand salt, not just as an essential ingredient but as the hero of the kitchen.

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TuXV — What a night.

That was everything we dreamed of! Joy, creativity, and community, all under one roof. Thank you to everyone who came out to celebrate our 15th anniversary and made it so unforgettable. It meant the world to us seeing friends, clients, and the whole TUX family (special shout-out to our entire L.A. team who made the journey) come together for a night that truly captured the spirit of who we are.

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Thank You!

Fifteen years. That’s how long we’ve been building TUX. Sometimes with a plan, often with gut instinct, always with heart. Ludwig and I started out not to be another agency, but to be a different one. One that could be strategic and soulful, bold and kind, driven by the wild idea that creativity should feel like belonging.

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TUX X Sacheu: Reinventing Staying Power for the “Life Ready” Brand

Founded by beauty influencer Sarah Cheung, Sacheu began as a skincare brand but quickly found viral fame by reinventing a classic beauty staple: the peel-off lip liner. Sacheu became an online sensation, with one lip liner sold every six seconds on TikTok Shop and praise from celebrities like Billie Eilish.

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One process. Zero silos. Our creative house assembles teams from diverse marketing expertise—strategy, design, web, 3D, production and more—without the barriers of silos.

Work

Levi’s Summer Campaign

Levi’s Summer Campaign

Levi’s Pride

Levi’s Pride

W Hotels

W Hotels

Polo Red

Polo Red

Quip

Quip

Polo 67 — Ben Shelton

Polo 67 — Ben Shelton

Eucerin

Eucerin

Nike Swim

Nike Swim